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Satisfying Heterogeneous User Needs via Innovation Toolkits: The Case of Apache Security Software

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dc.creator Franke, Nikolaus
dc.creator von Hippel, Eric
dc.date 2002-08-12T20:19:46Z
dc.date 2002-08-12T20:19:46Z
dc.date 2002-08-12T20:19:56Z
dc.date.accessioned 2013-05-31T18:36:05Z
dc.date.available 2013-05-31T18:36:05Z
dc.date.issued 2013-06-01
dc.identifier http://hdl.handle.net/1721.1/1576
dc.identifier.uri http://koha.mediu.edu.my:8181/jspui/handle/1721
dc.description User needs for a given product type can be quite heterogeneous. Segmenting the market and providing solutions for average user needs in each segment is a partial answer that will typically leave many dissatisfied ? some seriously so. We hypothesize that providing users with ?toolkits for user innovation? to enable them to more easily design customized products for themselves will increase user satisfaction under these conditions. We test this hypothesis via an empirical study of Apache security software ? ?open source? software that is designed to be modifiable by skilled users. We find that heterogeneity of need is high, and that many Apache users are dissatisfied with standard security functionality on offer. We also find that users creating their own software modifications are significantly more satisfied than are non-innovating users. We conclude by suggesting that the ?toolkits for user innovation? approach to enhancing user satisfaction might be generally applicable to markets characterized by heterogeneous user needs.
dc.format 90386 bytes
dc.format application/pdf
dc.language en_US
dc.relation MIT Sloan School of Management Working Paper;4341-02
dc.subject Apache Security
dc.subject Software
dc.subject Toolkits
dc.subject Heterogeneous User
dc.title Satisfying Heterogeneous User Needs via Innovation Toolkits: The Case of Apache Security Software


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