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A Study of Pricing Evolution in the Online Toy Market

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dc.creator Yang, Zhenlin
dc.creator Gan, Lydia
dc.creator Tang, Fang-Fang
dc.date 2008
dc.date.accessioned 2013-10-16T06:57:47Z
dc.date.available 2013-10-16T06:57:47Z
dc.date.issued 2013-10-16
dc.identifier http://hdl.handle.net/10419/17991
dc.identifier ppn:565668854
dc.identifier RePEc:zbw:ifwedp:7264
dc.identifier.uri http://koha.mediu.edu.my:8181/xmlui/handle/10419/17991
dc.description We examine the pricing trends in the online toy markets by using panel data regression models with error components and serial correlation. Our results indicate that both online branch of multi-channel retailers (OBMCRS) and dotcoms charge similar prices on average, and that over time their prices move in tandem. Although the OBMCR retailers charge significantly different prices, the dotcoms do charge similar prices. Moreover, both retailer types demonstrate different magnitudes of price dispersion that move at different rates over time. Although the price dispersion of OBMCRS is higher than that of the dotcoms at the beginning, the gap narrows over time.
dc.language eng
dc.publisher Kiel Institute for the World Economy (IfW) Kiel
dc.relation Economics Discussion Papers / Institut für Weltwirtschaft 2008-19
dc.rights http://creativecommons.org/licenses/by-nc/2.0/de/deed.en
dc.subject L81
dc.subject L11
dc.subject L86
dc.subject ddc:330
dc.subject E-commerce
dc.subject online pricing strategies
dc.subject online toy market
dc.subject price dispersion
dc.subject pricing trends
dc.subject Spielwaren
dc.subject Preis
dc.subject E-Business
dc.subject Teleshopping
dc.subject Betriebliche Preispolitik
dc.subject USA
dc.title A Study of Pricing Evolution in the Online Toy Market
dc.type doc-type:workingPaper
dc.coverage 2000-2004


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