A price response model developed from perceptual theories

Please use this identifier to cite or link to this item: http://dspace.mediu.edu.my:8181/xmlui/handle/1721.1/2257

Full metadata record

DC Field	Value	Language
dc.contributor	Gurumurthy, K.	-
dc.contributor	Little, John D. C.	-
dc.contributor	Sloan School of Management.	-
dc.contributor	University of Texas at Dallas. Marketing Center.	-
dc.date	2003-04-29T05:02:05Z	-
dc.date	2003-04-29T05:02:05Z	-
dc.date	1989	-
dc.date.accessioned	2013-05-31T23:53:46Z	-
dc.date.available	2013-05-31T23:53:46Z	-
dc.date.issued	2013-06-01	-
dc.identifier	# 3038-89	-
dc.identifier	http://hdl.handle.net/1721.1/2257	-
dc.identifier.uri	http://koha.mediu.edu.my:8181/jspui/handle/1721	-
dc.description	Gurumurthy, K., John D.C. Little.	-
dc.description	"June, 1989." "Revised version of a paper originally presented at the Marketing Science in Dallas, March 1986, under the title 'A pricing model based on perception theories and its testing on scanner panel data'."	-
dc.description	Includes bibliographical references (leaves 22-24).	-
dc.format	24 leaves	-
dc.format	1916312 bytes	-
dc.format	application/pdf	-
dc.language	eng	-
dc.publisher	Alfred P. Sloan School of Management, Massachusetts Institute of Technology	-
dc.relation	Marketing Center working paper ; 89-5	-
dc.relation	Working paper (Sloan School of Management) ; 3038-89.	-
dc.subject	HD28 .M414 no.3038-, 89	-
dc.title	A price response model developed from perceptual theories	-
Appears in Collections:	MIT Items

Files in This Item:

There are no files associated with this item.

DSpace JSPUI