Please use this identifier to cite or link to this item: http://dspace.mediu.edu.my:8181/xmlui/handle/1721.1/1999
Title: Consumer analysis to evaluate R&D projects
Authors: Hauser, John R.
Sloan School of Management.
Keywords: HD28 .M414 no.1245-, 81
Marketing research
Technological innovations
Consumers Research
Issue Date: 1-Jun-2013
Publisher: Massachusetts Institute of Technology
Description: John R. Hauser.
"September 1980."
Bibliography: leaves [26-27]
URI: http://koha.mediu.edu.my:8181/jspui/handle/1721
Other Identifiers: WP #1245-81
http://hdl.handle.net/1721.1/1999
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